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How to successfully manage your festival's street team (PDF)

What is a street team anyway...? A street team (or ambassador program) is a selected group of people that engage with your social media content, hand out promotional materials, and help generate additional revenue for you. Typically, street team members are rewarded with discounts, free tickets, and exclusive perks related to your products or events.

How to optimize your link to create a great preview on Facebook

Facebook previews Let's say you just published an awesome blog post, or you launched a new page on your site... and now you want your street team members to share it to Facebook. Here's something you probably already know: when a link is shared to Facebook, an image will appear attached to the link. This image is called the preview, and having a great preview is critical to catch your viewer's eye and have them click on your link.

Essential tips for successful street team ambassador programs (PDF)

What is a street team anyway...? A street team (or ambassador program) is a selected group of people that engage with your social media content, hand out promotional materials, and help generate additional revenue for you. Typically, street team members are rewarded with discounts, free tickets, and exclusive perks related to your products or events.

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